Associated Software Consultants, Inc. (ASC) is an 18-person developer and marketer of software and support services for the residential, consumer and commercial lending industry. Our PowerLender® Loan Origination System (LOS) automates the process of making mortgage, home equity, consumer and commercial loans. PowerLender is well respected by community banks, housing agencies and specialty lenders for its flexibility, functionality and longevity. It’s a product we’re all very proud of. Our competition is fairly stiff, but we continue to thrive as a small, privately held company.